2022 WEBINARS
Coming Up:
JUNE 22: All Ears on You: Financial Brands X Digital Audio
With 62% of Americans streaming music and podcasts every week*, marketers are increasingly tapping into the power of sound. This new golden age of audio has pushed the financial services industry to innovate, evolving the idea of brand and “meeting your consumers where they are.” Join your peers in CFG to hear how financial brands are leveraging digital audio to break through the clutter, deliver more personalized experiences, and engage next-gen audiences in more relevant ways.
- AUGUST: Personas and Content Mapping
- Social Trends for B2B Financial
MISSED OUR RECENT WEBINARS? Get the Recaps here!
May 18: Thinking (and Acting) like a Tech Company RECAP
Mar. 9: How to Create Performance Management Dashboards that Communicate Marketing’s Value? Here's yourRECAP (includes replay and slides plus more!)
Jan 19: Marketing Perfomance Measurement...where are you on the MPM Maturity Scale? Miss this great session? Click HERE for Recap - includes slides and recording.
2021 In Review
Throughout 2021, we've featured some of our leading marketers. Learn about your peers by accessing Profiles in Leadership in our CFG Resource Library.
Michael Guralnick, Treasury & Trade Solutions, CITI
Ryan MacDonald, CMO, Wholesale Payments, J.P. Morgan
Kerry English, HSBC, Commercial Banking
Patty Jurca, KeyBank, Corporate & Commercial Banking
2021 CFG WEBINARS
CFG's Specialty Groups meet every quarter for our Leaders, Treasury Marketers, Researchers, and CRE Marketers! Great chance to meet and share with peers doing your same job! Our groups currently include: Leaders, Commercial Real Estate Marketing, Treasury/Payments Marketing, Researchers, and coming soon, Content Marketers and Events Specialists!